Essential_men_1We have yet another collection from our favorite minimalist store. The modern, functional, considered design store had come up with a timeless essential collection to add to their minimal aesthetic brand. The COS AW15 Seasonal Essentials collection highlights an updated edit for the modern wardrobe, their new Seasonal Essentials collection features pieces designed to be worn from morning to evening, across the seasons. The edit contains core COS items which are updated seasonally and also key seasonal favourites.

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The brand, known for offering reinvented classics and wardrobe essentials, with pieces that are made to last beyond the season. Very important as recent study (according to http://expertenough.com) has shown that the average woman spends about $104,000 on clothes in a lifetime. Yet 60% of women still feel like they don’t have anything to wear. That’s a bit odd, right?

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Even though most of us have a closet that’s overflowing with clothes we don’t feel like we own enough clothes. But the problem isn’t really the amount of clothing that we have, it’s more likely the type of clothing. You might have a full closet, but not very many staple items.

 

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80% of your outfits are put together by 20% of your clothes. These 20% are the clothes you pull out again and again despite the amount of choices you have.

Imagine if those 20% of your closet consisted of great quality and versatile basics, easy to combine and appropriate for nearly any occasion. Your life would be a whole lot easier. Because you’re using just a fraction of your closet, you don’t have to get a complete wardrobe make-over, just replace your old 20% with some staple pieces to build a wardrobe that gives you plenty of options.

COS AW15 ESSENTIALS_CAMPAIGN_MENS (4)That’s where the essentials collection comes in handy. Brand is known for their mix of traditional methods and new techniques merge to form timeless, understated collections. Ideal to build a lasting wardrobe.

COS AW15 Seasonal Essentials product is stocked throughout COS stores and online at cosstores.com.