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The blend of fashion, art, eroticism, and film transforms the everyday ski experience and becomes other worldly in the SOS Sportswear campaign video. The brand created an exclusive expression for her new winter collection. ‘The Journey’ as the campaign video is called is about a cold winter in the French Alps. A dark journey amidst the wintry landscape where the “night rider on skis” look for adventure. Ole Damm – the CEO and owner of SOS Sportswear – is the face of the campaign film. He is the true personification of the brand and has a determined character, which perfectly matches the DNA of the brand. Ole Damm is a true storyteller and has written the text for the soundtrack in collaboration with Jonas Krag.

The AW15 collection is inspired by a world where winter sports and fashion meet. A combination of two lines in a unique collection; SOS Black Snow for the fashionable skier and SOS Extreme skier for the technical skier.
The collection is dark and raw, with an exclusive elegant twist. Colors like black, burgundy and olive green predominate. A collection for the modern luxury and fashion driven adventurer I think. What do you guys think of the video?